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Le brief créatif
Secteur d'activité
Agroalimentaire
Idées de couleurs
Nom de l'entreprise
Retha
Nom du produit
Océanic Gin
Le brief créatif
Description du produit
Fresh and crisp, with iodine notes! Oceanic Gin is inspired by the ... The recipe uses a type of seaweed called ‘Fucus’, which is harvested from the wild shores of the French Island - Île de Ré.
Description de l'audience cible du produit
+... years old middle and upper social ... Gin lover and cocktail lover Bartender
Le brief créatif
Caractéristiques
Le brief créatif
Besoins de design
A design that: -evokes the ocean -conveys the fresh, invigorating and iodised feel of the French Atlantic -coast! -Impacting and ... CREATIVE DIRECTION The name Océanic Gin must appear first in the visual ... It supports the spirit's identity and must be emphasized so that it is immediately recognizable and ... The colors Blue should be the dominant ... It's an obvious color to evoke the ... A gradient will be applied to the bottle in the style of the following images " bouteille dégradé". The LABEL It should evoke the sea and the maritime ... An illustration evoking an element of the maritime world may be ... It should not overpower the "Oceanic Gin" ... -Impacting and ... What must appear on the label - recipe with fucus seaweed on the island of Ré - An element that evokes French know-how: free (blue, white and red flag) / Distilled in Charente / French origin Distilled in Charente / Origin France...%vol... Ml We want to use a bottle coloring technique to make a ... The size of the label must not obscure it Signature on the botlleneck: "Rétha Premium Océanic Spirits" - See sample - image " Rétha premium Oceanic Spirits" The bottle: The model is that of the "degraded bottle" ...
À éviter
We don't want to confine our products to a handcraft ...
Dimensions du packaging
bottle size : V:... ml / H:...,2 mm / W*D or ⌀:... mm /
Le brief créatif
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Commentaire client
Incredibly thorough, thoughtful and EXTREMELY creative. Pays attention to detail and is easy and quick to work with. He is one of the most talented designers I've had the pleasure of collaborating with. I can't speak more highly of this designer.
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