Alatyr - the world leader in discreet campaigning applying behavioral change to influence populations and deliver unmatched strategic advice, driven by data, underpinned by evidence, for those who leave nothing to chance.
The customer asked to create an abstract sign that would emphasize the 3 different forces on which their business is based.
Three intersecting circles are like three whales on which the company relies. The lines in the negative space resemble arrows connecting in the center in a triangle, directing attention to the very heart of the sign
The modern gradient combined with geometric abstraction on a dark background create a certain atmosphere, which is necessary when getting to know this company.
https://www.alatyr.co