Primarily, these are clients from Paramus, in Northern New Jersey, but he wants to target potential clients all over New Jersey interested in the best plastic surgeon, as he wants to be known as the best New Jersey plastic surgeon. They are sophisticated consumers who are looking for the most elite surgeons specializing in facial plastic surgery, body contouring and They have considerable disposable income and are ultimately looking to achieve beautification. The majority of patients are usually women and their age varies from mid 20’s to early 60’s. They expect a certain aesthetic that projects beauty, youth, and an elite position in society
For the homepage, we want a beachy, welcoming feel that is also upscale and sophisticated; more importantly, the site needs to be feminine in nature as currently the site has a very masculine feel to it that we want to change.
This is a partial redesign, as a lot of the site will be kept but the color scheme needs to be more feminine. However, feel free to be creative with combinations of the beach, turquoise, blue, sand colored color scheme and the layout of the different pages.
The logo on the current site will not be changed.
Should fit well in 1024 x 768 - we've found that 960 pixels is perfect.
We would like to keep the slideshow at the top of the page.
Do not use images of surgery, needles, bandages, etc. A potential client does not want to be reminded of the “in process” image, only the finished product. Fresh faced, happy/smiling individuals with great bodies are the ideal images for a plastic surgery site. The individuals featured should be youthful but not too young looking.
The contact form should be next to the slideshow area on the right side of the page.
Leave the header as it is.
We like the bulletin board but is there a way to make it interactive, with the ability to move the push pins on the board and have it take you to the different pages.
- Top navigation menu titles to use (in a vertical layout):
Home, About Us, Procedures, The Medical Spa, Before & After Photos, Testimonials, Video Website, Virtual Consult, Contact Us
*Include social media icons (Facebook, Twitter, YouTube, Google+)
*Area for a paragraph of text
*Flash banner display
*Include 3 areas to feature Dr. Breslow’s top procedures (face, breast, body)
We are very open to your creative ideas, you are the professional so we trust that you will have some great designs.