Note: You can also find this briefing as an attached PDF-file!
The website: The website shall give the user extensive information about dental phobia (cause, symptoms), the treatment options, experiences of other patients, etc.
Dr. Desmyttère should be presented as specialist for treating patients with dental phobia. His private dental office smileforever (http://www.dentist-munich.net/) is specialized in treating dental phobic patients under general anesthesia. smileforever offers dental treatments with the highest technical standards.
Patients with dental phobia are in the best hands at smileforever. Dr. Desymttère and his team are highly qualified and sensitive to their patients. From the first consultation to the follow-up-care: all patients are treated very carefully.
Visiting the website the user should get the desire of overcoming the dental fear to get a perfect and beautiful smile.
The website shall stand for: aesthetics, emotion and qualification / know-how in dentistry
Please design two Sites: Home and Subpage
The homepage shall give the user a clear first impression of the topic of the site (i.e. overcoming the dental fear and getting a perfect smile).
The homepage should be clean, structured, visual, not too stuffed with text and different elements.
All pages shall have big visual headers. The header of the homepage should be a slider or fader with three to four pictures (different pics of woman, man, couple). The pictures should be combined with short claims, like “Angstfrei zum strahlenden Lächeln”.
On the right there should be a contact-section, news teaser and a search bar.
In the lower area (above the footer links) should be teasers of experience reports of other patients. On the right side of this lower area please place a seal of approval from Jameda (please use the picture in the attachment).
We also need individualized buttons for facebook, twitter and google+.
Besides the homepage we need a second page designed:
The subpage shall also be in a very clear, plain design and structure. The user should get all the important information at first glance. Besides the picture in the header area there should be some more pictures integrated in the text area.
On the right please place a contact-section and news/topic-teaser with pictures.