Voici comment Stokaji a commencé son expérience tee-shirt
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We will design and distribute yoga clothes, pants, tops, as well as yoga-themed t-shirts and tops.
Qu'est-ce qui vous inspire et comment imaginez-vous le design de votre entreprise?
Two major proposed themes:
1. An image of a yogi sitting in the lotus position or holding a different recognisable yoga posture - possibly located in the heart region of the t-shirt and with effulgence spreading out
2. A recurring text in English (I am spirit) and Sanskrit (aham brahmasmi in a devanagari script - fonts are available from http://www.devanagarifonts.net/fonts/, but we will need to type it for you, so that it is all spelled correctly in Sanskrit). PSD and PNG of what the Sanskrit phrase looks like in different fonts are attached. You will need to download the fonts to view the PSD file from the link above.
The design will be for a fitted dressy t-shirt. Our preference is that the design covers most of the front and sides of the t-shirt, and not just be in the chest area, or at least not be square in the centre of the chest. It has to be stylish, somewhat subdued (as opposed to bright and loud).
The design should be aimed at young, well-educated and style-conscious professionals (25-35) who are passionate about yoga and would like their t-shirt or a long-sleeve top to express this interest as part of who they are. Also, this design may be used on the tops worn by yoga teachers, possibly in class, so it should not be too distracting for students.
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