GripStep Ultra Contest

color 1
RGB 0-78-134
HEX #004e86
CMYK 100-76-22-6
color 2
RGB 0-144-178
HEX #0090b2
CMYK 82-29-21-0
color 3
RGB 174-223-233
HEX #aedfe9
CMYK 30-0-7-0

Bay Medical

baymedicalcompany.com

GripStep™ Ultra XL Shoe Covers

GripStep™ shoe covers provide protection of the wearers foot gear and/or protection of the flooring.
The GripStep™ Ultra XL shoe covers are waterproof, have a water absorbing interior in the event the wearer’s shoes are wet, and have unparalleled skid resistance. GripStep™ Ultra XL shoe covers work on dry surfaces and wet surfaces

Industrial users:
1. Plumbers
2. Exterminators
3. Print shop employees
4. Oil & gas production, refining, and distribution
5. Real estate professionals
6. Cable TV/internet installers
7. Painters
8. Manufacturing
9. Janitorial workers
10. Construction
11. Food manufacturing

Medical and laboratory users:
1. Operating room attendees (doctors, nurses, technicians)
2. Infection control requirements (patient isolation rooms; etc.)
3. Laboratory personnel
4. Biotechnology production personnel
5. Janitorial workers
Sales Channels:
1. Field sales/inside sales to end users (higher volume)
2. Websites
3. Retail stores (resellers)

Follow the guidelines in the attached Word file.
We need a design for a "pop-up" box that contains the product. An oval perforation on the top of the box allows individual shoe covers to be removed.
Look and feel requirements for packaging:
1. Conveys a sense of trust that GripStep™ shoe covers are better than Chinese-manufactured products.
2. Trust in the product
3. Color scheme stands out, but is not obnoxious
4. Works for BOTH medical and industrial customers
5. Different color schemes for each part number, but similar look and feel

Do not use stock images or any type of photograph.

See the M17-0472A.pdf file.
See the Word file for more information about what should be on the box.