fw2 avait besoin d'un nouveau design de étiquette et a lancé un concours sur 99designs.
Un gagnant a été sélectionné de 50 designs proposés par 13 designers freelance.
Dr. Wagner Life Products GmbH
Hyaluronsäure
High-end hyaluronic acid capsules (nutrition supplement) for men and women to promote joint and cartilage as well as skin and anti-aging. Developed by German doctor Dr.med. Matthias Wagner
70% woman and 30% men, age between 25-75, middle-class up to high-class.
- Most important: since we mainly sell on AMAZON the label should be eye-catching even in the preview mode (small picture on result page showing different products). It should be thrilling and unconventional!
- It should adress people (probably more women) that seek for beauty, exclusivity, quality, innovation. On the other hand the design should be not too minimalistic and cool but should have the EMOTION of beauty and wellness.
- one of USPs is that we only use natural and vegan ingredients; this should be somehow transported as well
- last but not least:all products are developed by the German doctor Dr. med. Matthias Wagner. The design can (just as an option) also include a photo or just his silhouette in black/white
- bottle is WHITE, lid/cap is silver: so we like SILVER as colour also in the label design
- PLEASE do not adapt your design to the logo (Activalue) since we may also redesign the log
Ordinary supplements design (everything centered, no design buth rather script elements)
see print data (current label)