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Bright Future Pensions
De quelle industrie votre entreprise est-elle la plus proche?
Comptabilité et finance
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Our advert will be placed in the classified-ad section of various newspapers and is to generate leads for people looking at restructuring or drawing cash from their pension.
Qu'est-ce qui vous inspire et comment imaginez-vous le design de votre entreprise?
The dimensions for this newspaper advert will be 85mm wide x 60mm high.
We need something that incorporates our current branding, stands out in a busy classified section, and drives the highest response rate possible. The ideal response is a telephone call, but a visit to our website for further information is a good result as well.
A couple of variations of our current logo are attached in .ai and .pdf formats. The ad will be printed in the newspapers in CMYK.
Newspaper classified pages tend to look quite "busy" and cluttered with various small ads with bright colours.
To make sure the ad doesn't just fade into the background it should almost definitely have a coloured background and a dark border - but we're open to suggestions if you have experience with successful ads that follow a different approach.
It should also have a large, clear call-to-action prompting readers to call our phone number. The other copy we'd like in the advert is in the attached word document.
The target market is people aged 55-60 - these are not "OLD" people - they're still young and typically are looking at withdrawing cash to make new and exciting plans.
Thanks and we look forward to seeing your work!
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