kim N a obtenu son nouveau design en lançant un concours :
Creative print ad required for unique travel insurance product line
Consultez le concours de Carte postale, flyer ou print de kim N…
Le brief créatif
Comptabilité et finance
Qui sommes-nous ?
We are an Australian travel insurance company. We sell travel insurance policies to the general public. One of our main Unique Selling Points (USP) is that we offer flexible travel insurance so the traveller can select the cover they want. This means they can get a policy to suit their needs and budget. An example of this would be someone who only wanted overseas medical insurance. In this case they could remove all other policy sections (eg cancellation, baggage and disruption etc). In addition to allowing travellers to remove unwanted cover modules we also offer them the opportunity to add itinerary specific policy extensions (eg destination wedding, sailing, dental tourism etc). Another USP is that we specialise in “non-resident” travel insurance. That is, we can provide travel insurance to people who are living in Australia on visas and we can also insure people travelling to Australia temporarily. It is this USP (ie “non-resident” policy options) we want to target with this brief. Whilst we don’t want too much detail in the advertisement, the following information may assist you in understanding the types of travel insurance we can offer to “non-residents”: 1) Inbound one way travel insurance. This policy type is for people emigrating to Australia. 2) Outbound one way travel insurance. This policy type is best suited to people who have been living in Australia on a visa (eg work or study) and who are leaving Australia permanently to return to their home country or another country. 3) Outbound return travel insurance. This policy type is ideal for people living temporarily in Australia on student, sponsorship or working holiday visas and who are travelling overseas but returning to Australia at the end of the trip. An example would be a student returning home during the semester break but returning to Australia to resume their study when classes recommence. 4) Inbound return travel for overseas visitors. This policy is designed for travellers who live overseas and are visiting Australia on a temporary basis. This policy type suits travellers who are visiting relatives / friends who are living in Australia. This brief focuses on a particular section of our non-resident target audience - ie those originating from the Indian subcontinent (eg India, Pakistan, Nepal, Sri Lanka etc). We will be advertising in publications which are read by people in Australia who identify with the subcontinent (eg people with Indian, Pakistani and Nepalese heritage etc). We therefore need to convey to these people that we can offer travel insurance if they are “non-resident”. The key difference between us and our competitors here is that we can insure travellers if they are in Australia temporarily (eg on a visa) – we do not require them to be Australian citizens or permanent residents.
Quelles sont vos idées ?
We require an advertisement which will be inserted into a print publication. The size of the ad will be ½ page (ie 26cm x 18cm). Graphic design should appeal to the target market (eg people who identify with the subcontinent countries and who travel to / from Australia). You are free to be creative but we do have a few restrictions / requirements; 1) We require our logo to be included (attached) 2) As we are an insurance provider, our ad must include our company name/logo, website address, telephone number and licence number. This information is as per below: Company name: Go Insurance Website: www.goinsurance.com.au Telephone: 1300 819 888 (toll free) or 07 3481 9888 Licence number: AFS Licence No 404872 3) Content must be factual. We cannot make any statement which would convince someone to buy a policy because it is suitable for their specific needs. Also we cannot make statements like “this is the best insurance” or “this insurance is perfect for you”. 4) We have a preference for a clean and clear advertisement – not too much text. Insurance is not an exciting product so we would like something which is eye-catching and bright – but not gawdy or kitsch. We want the information to be easy to process and easily understood by the reader. The main focus of the ad is that we offer travel insurance solutions for people who are not permanently resident in Australia. We want to convey that it doesn’t matter what their visa type is or the type of travel they are doing, we have a policy to suit.
Le brief créatif
There are many other product features we can provide if you believe they would be helpful. eg. All policies are secured 100% at Lloyd's 24 hour emergency assistance Children travel free if travelling with an insured adult Fast and fair claims handling If you would like further key facts or have any queries, please advise.
259 $AU Pack Bronze
Chaque catégorie de design a une gamme de prix flexible pour tous les budgets. La catégorie Carte postale, flyer ou print commence à 179 €.
Totalité des droits d'auteur et fichiers prêts à la production pour les supports digitaux et/ou imprimés.
Tout a commencé par un brief créatif.
Un guide rapide et interactif permet aux designers de comprendre le style recherché et ce dont le client a besoin pour son design.
Des designers du monde entier proposent des designs épatants
propositions de design
kim N a collaboré avec des designers pour développer ses idées.
Notez les designs
Quand vous recevez des propositions de design, vous pouvez les noter pour faire savoir aux designers ce que vous recherchez.
Laissez des commentaires
99designs offre des outils de collaborations efficaces pour vous permettre d'expliquer vos idées de manière précise
Le client a ensuite choisi un gagnant
Stylla 99 presented us with an excellent design that we were immediately attracted to from the start, and was extremely easy to work with as well as made the necessary changes quickly and effortlessly in order to help meet our end goals.
En cours de route, de belles rencontres avec des designers ont eu lieu
Les concours sont une manière ludique et interactive d'obtenir un design.
Concours récemment terminés :
We sell and service new printing equipment. Our target marketing is commercial printing companies and inplant printing
We are a new digital challenger bank. Our target audience is the underbanked and unbanked Latino segment in the USA.
Paintless dent repairs to automotive vehicles. Have been in the industry for 20years and very experienced. Repair dings,
We are a bitcoin ATM company, and we are targeting locations to potentially host our ATMs.
**Special preference will be given to designers who submit immediately- this project will have my full focus/attention o
Our organization provides credit and debit card processing solutions for businesses. We are currently partnered with a d
Our organization provides payment processing solutions (credit cards, debit cards, ACH) for business owners. The target
Découvrez d'autres inspirations de design de comptabilité et finance
On adore parler de design :
hier | 10 minutes de lecture