- Autre design commercial ou publicitaire
- concours de Autre design commercial ou publicitaire
- Help us get people to exercise and walk more... Door Hanger & Flyer for Research study
Marc Adams a obtenu son nouveau design en lançant un concours :
Help us get people to exercise and walk more... Door Hanger & Flyer for Research study
Consultez le concours de Autre design commercial ou publicitaire de Marc Adams…
Le brief créatif
Médical et pharmaceutique
Qui sommes-nous ?
We are a research group at Arizona State University testing different types of physical activity programs for the public. The WalkIT Arizona study is a 2 year physical activity program that aims to help inactive adults increase their physical activities (mainly walking). The door hangers, postcards, and flyers will act as a our marketing materials that direct individuals to our website walkitarizona.org Our target audience is men and women 18-60 years old living in Arizona who are interested in improving their health through mobile and wearable technology (text messages and activity monitors). We want people who are not currently physically active (“average Joe” types, who are not already highly fit and active) to join our study. We do not want to promote weight loss - we are focused on health through regular physical activity.
Quelles sont vos idées ?
We would like a door hanger and a flyer designed. The door hangers and flyers will act as our marketing materials that direct individuals to our website walkitarizona.org, which describes our study in detail and includes the eligibility screening survey. We would like the door hanger and flyer to encourage people to visit our website and to emphasize the benefits of our study, the opportunity to earn up to $355, and the chance to improve ones physical activity and health-related habits. Our study is sponsored by Arizona State University and the National Institutes of Health. We would like the color scheme to be either ASU colors or matching the color scheme and design of our website. Flyer Specs: The flyer is 8.5 x 11 inches. Door hanger specs: 1. The door hanger is 4.25 x 11. The hole is 1-1/8" diameter and the top of the hole is 1/2" from the top of the hanger. 2. Keep all text and anything important away from the edges by at least 1/4" 3. We would like pdf to be ‘bleed’ ready, so that the PDF color is extended to the edges once the door hanger is cut 4. We'd like a high resolution "press ready" pdf.
Le brief créatif
--Updated 2/29-- First and foremost, our flyer and door hanger should have a clear call to action to go to our website www.WalkITArizona.org OR to call our telephone number (480) 818-5310. We would like this call to action to be obvious. We would also like to stress that this study is for BOTH men and women (18-60 yrs) living in the Phoenix, Arizona area, who feel inactive or sedentary and want to start being more physically active . There are no weight or body mass index (BMI) limitations for this study, it is open to everyone of any size or shape. We would like our marketing materials to appeal to this audience. Please refrain from using images that emphasize highly fit individuals (such as the Running Man image on our website), as we do not want prospective participants to feel intimidated or discouraged. Please refer to attached images. The perks of the study should also be emphasized. The programs are absolutely FREE for participants, and participants can earn up to $355 dollars over 2 years for participation. Participants will be given an activity monitor to wear on their wrist (similar to a Fitbit) to help increase physical activity. All communication is conducted over text messages, we suggest physical activity goals daily and provide immediate feedback on their activity habits. We offer periodic expert health advice, send frequent text messages for motivation, and more, all at no cost to the participant. Highlighting mobile phone or texting technology would be desirable too. Highlighting our connection to Arizona State University and the School of Nutrition and Health Promotion is desirable too. Could use our logos (attached). The materials must state that “participation is voluntary”. Researchers at Arizona State University are testing different programs to help increase physical activity through texting and physical activity monitors. The WalkIT Arizona study is a 2 year physical activity program that aims to help inactive adults increase their physical activities. We have an account with Dreamtime for stock images. http://www.dreamstime.com. We have a budget of $100 for pics. Our contact information can be on the flyer/door hanger too: Arizona State University (Downtown Campus) 425 N 5th Street Phoenix, AZ 85004 Phone: (480) 818-5310 Please check out our website for more information: walkitarizona.org
299 $US Pack Silver
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