This logo will convey bright colors, inviting to parents and children. The theme of the dental office is based on children's creativity and children's artistry. It should represent a modern, bright, and colorful environment. The inspiration of this children’s dental office is a children’s art museum.
I leave the color selection to the artist based on my brief. However, colors that inspire me are lime green, royal blue, orange, and purple. The words Pediatric Dental and somehow stand out so that at first glance, parents associate the name with the highest level of care for their children. The logo should appear comforting for both parents and children. As children sometimes have a fear of the dentist, the logo should help to put them at ease.
I DO NOT like:
Visual cliché such as characterized teeth or a characterized toothbrush, tooth Fairy
I DO like:
Multi colored simplistic logo such as the new Google
Multi colored letters and images used in the artwork and children’s books of Eric Carle
Modern, Simple, Versatile, Enduring
Easy to recognize and remember
Sleek, modern, colorful, youthful.
A nice touch, although not mandatory, would be to have the letter T in either Montclair or Dental be accentuated subtly, since my first name begins with the letter T. A little personalization touch.