Minimalistic logo for nutri - creative & outstanding

nutri

Gesundheit konzentriert (-> which means: concentrated health)

nutri is a supplement producing company.
What’s our USP?:
- we produce completely without any harmful substances, gmo free
- products with high doses
- highly effective

Most products are not effective enough and not pure enough. We want to make a change. We also use bioenhancer to fully level up the full potential of the substances.

Customers:
We focus on selling to naturopaths, healer which are dominantly female and personal trainer which are dominantly male.
So when naturopaths and personal trainers have our products on their shelves, they should visually stand out to other "normal" products on the market.

Style:
Modern, appealing, high quality, can be puristic to enhance the pureness of our products. That's why I like the attached "New Font picture" because the is in fine lines (as an idea).

Logo:
I want an icon is minimalistic... represents our purity.
for example either puristic leaves or sth. that symbolizes "concentrated health". No capsules please.
I like the idea of being able to isolate the icon from my current logo and use it by itself almost like a stamp.
A modern, crisp logo. Some sort of emblem that can be used by itself and repositioned around the font in different places.
Customers need to see our logo and get a sense of professionalism, pureness and high effectiveness, but still we think we’re hip and modern in a very conservative supplement business.

Logo should be clever and something different.
We don't think mainstream and we are not normal. We want you to design a logo outside the box.
Think different! :)

Colors:
Our labels will look like the ones in the pictures. Every product has a different label with a different neon color. And every product has a creative name like "black zinc" or "liquid sun".