We are looking for a logo that can be used in three steps:
1) Screen level: a symbol which has a very clear/good symbolic strength, which can be used as a tv-logo in the top right corner for screens (like any other tv/screen-logo). This would be the most stripped-down version of the logo.
2) Normal level: The symbol - plus the name Play Kultur
3) Full level: The symbol, the name Play Kultur and the slogan:
När du vill - hur du vill
*The logo symbol can (but does not have to) include the word "play".
*We do not want to have a symbol that makes use of only the initital letters "P" & "K".
*You are allowed to present logos that have only upper-case or lower-case letters.
*Don't go totally crazy. The target group is a broad audience which does not necessarily have the greatest (biggest) internet experience. But be creative - sure!
*In the end, we are looking for a good, strong symbol that works with and without the Name and/or Slogan.