Voici comment Kate ODonnell a commencé son expérience création de logo
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Accounting & Financial Women's Alliance
Quelle est le slogan de votre entreprise?
Connect. Advance. Lead
Parlez-nous de vous et des personnes que vous souhaitez cibler
This is a professional association that represents women in accounting and finance. The primary mission of the organization is to help the members advance their careers and the overall profession. Members join for opportunities for networking, leadership development and continuing professional education. Once they have attained their career goals, their membership participation evolves into a mentoring role, helping other women succeed as they have.
This logo is part of a rebranding effort. Currently named the American Society of Women Accountants, the new name of “Accounting & Financial Women’s Alliance” better represents the breadth and depth of the members and has an aspirational connotation for prospective and new members wanting to join this esteemed group of female leaders in the accounting and finance industry.
When you design this logo, keep in mind you are designing for accountant-type audience. They are fairly conservative in their design and literal in their appreciation for images. So think sophisticated, professional design that is still contemporary enough to appeal to women in their 20s and 30s. We do not want dollar-sign clip art – the look should be more inline with American Express or a reputable bank.
De quelle industrie votre entreprise est-elle la plus proche?
Comptabilité et finance
Types de logo à explorer
Afin de nous donner une idée de l'atmosphère que vous souhaitez créer autour de votre marque, indiquez-nous les styles que vous préférez
We would like “Accounting & Financial Women’s Alliance” to be dominant. The tagline “Connect. Advance. Lead” is secondary and can receive less emphasis. We are not committed to using the acronym in the design, but if you do, please use "AFWA" not "A&FWA".
The design needs to be very horizontal, so that we can use the existing space along the top of the website and at the top of the page of newsletters. Ideally, the logo could be adapted or elements could be stacked for a vertical format that could be used for social media icons, signs and other uses.
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