The logo should be such that it should convey what ambience you can find in the hotel. The script is also very important. It should be easy to read.
This entire logo will be used on a large street level sign, please see the image below of the existing sign Oasis Motel. The existing sign will be removed and the two poles will be wrapped in stone/metal. A new sign similar the to the shape of the Honda ( rectangle ) or Holiday Inn (square with logo on top) sign will be put up. Please see picture below for shape.
The logo will also be on a long rectangular monument sign on the property so it needs to be flexible enough to lay horizontal.
The logo and hotel name must fit into either of those sign shapes. The script will be used on a monument sign on the property and used on business cards, etc.
Please see the pictures below, I would like to see a symbol in the logo that is evocative of the property. Note: there will be a lot of landscaping added.
We are a small family owned business competing with large global brands in the downtown Los Angeles area, so we need a great logo to identify our business and set it apart from the competition.