‘Richmonds of the World’: a community of all the residents of the towns in the world named ‘Richmond’, the most duplicated town name in the world.
The industry is really just a loyal web community.
Trust, loyalty, community.
Grayscale at first, colours to be added later (I can add these myself). Two or three shades. Temporary colours can be added for prominence, again no more than three colours.
Landscape, 3/2, but ideally something that can be easily rearranged to work on Social Media i.e. 1/1. Two different versions might be an idea.
‘Richmonds of the World’ text to take up around ⅔ of entire logo, for eligibility.
Must include a globe/atlas to convey the worldwide theme. It could, perhaps, incorporate a graphical representation of the castle at the original Richmond in North Yorkshire: http://en.wikipedia.org/wiki/Richmond_Castle
Ultimately, EPS and PSD versions will be required (once the winner has been decided), both for print and for web.