Please consider that we are looking for a logo that screams premium. The name of the practice is Eyes on Canal, however, I would like the "Eyes" portion to stand out a bit from the "on Canal". The practice is on Canal Street. We would like to leverage the same logo for future offices as well with the same naming convention "Eyes on..."
Presumably there will be some type of eye incorporated into the design. Can be abstract or clean. Really open to suggestions. We do know that a lime green color pallet will be incorporated into our office and be our one true accent color. Also, Canal Street is famous for their streetcars. If there was a simple clean way to incorporate that as well, we would love to see it but isnt required or needed as a focal point.
We are toying with the idea of rustic, yet elegant type design. I am a bit nervous to mention it because I dont want to pigeon hole the design process, so please come with any and all ideas, but the best idea we had, was to incorporate some rustic wood tones as a backdrop then with slick modern, premium metal tones for the logo itself, with the lime green in there as well.
The clinic is set in an older building and will have exposed brick and older woods, but yet be stocked with the most premium medical equipment and frames. I'll attach a few pics of some of our inspiration from a design perspective for both logos and design for the office itself that should help directionally. Thanks for all the help!