KEYWORDS FOR LOGO: FUN, REBELLIOUS, INNOVATIVE, SPONTANEOUS
1. We want a fun, rebellious, and innovative logo for “The Digestion Doc”. Aside from the logo, we’ll also want text for “The Digestion Doc” that can we used in places where the logo can not be used.
2. In regards to the type of logo, it should be either:
— A logo where “The Digestion Doc” in stylized type/font becomes the logo
- A logo where some shape or symbol (not the shape of a stomach or GI tract) are used to represent the trustworthy and rebellious nature of Dr. Christine.
- Maybe the use of CROWNS or FEATHERS or DRAGONFLY???
3. We should be…
Fun, but still professional
Rebellious, but with a healthy respect for all
Spontaneous, but reliable
4. We know that Dr. Christine’s clients are active on social and find her there. Thus, the brand of “The Digestion Doc” serves all who want to make it through life’s crappiest situations. That said, our avatar would be…
- Married Female
- Cares about her health and the health of her family
- Has been to doctors to find little or no relief, so they’re searching
- She is a trendsetter
- She finds something that works and shares it with her family, and then friends
- Active in the community
We DO NOT want any logo or typography to have any themes or images to deal with the digestive system, images of the stomach or GI tract.