The word Mandarin is central to who we are. Mandarin has two meanings: first, it means the Chinese language. Second, it means a scholar-official.
Studying Chinese has opened doors not only for our members’ careers, but it has also opened doors for a greater understanding of China (over previous generations of scholars who did not spend time in China due to geo-political limitations).
***For this reason we have a general concept that we would like to execute in a logo design: a combination of the letter “M” (for Mandarin), a Chinese-looking door, and the Chinese character for China (中). I have some rough sketches of how I could see this working, but designers should tweak as necessary. The [terrible] sketches are merely to show the 3 elements and conceptually how I could see them working together. Execution of the logo could be (and should be) more abstract or fundamentally different. The sketches are just to show what I mean by the 3 elements. Try to think outside the box!
A couple final thoughts:
--This logo will be seen by the highest levels of government in China and the U.S., so we want a logo that is appropriate.
--The word “American” does not have to be a core part of the image of the logo, as we envision a possible future where there may be international chapters (a German Mandarin Society, Korean Mandarin Society, Canadian Mandarin Society, etc.). If including the word American is important for your concept though that is also fine.
--If you have any other ideas that are different from this concept you are welcome to try them, but I am quite keen on retaining the 3 key elements. Also, we want to avoid cliches like dragons, bamboo, etc.