Why has the traditional beach towel never been innovated upon?
The Sun Siesta is the comfortable, portable, durable solution to the age-old problem of lying on your chest at the beach. Made of 100% absorbent terry cotton and manufactured specifically for beach sand or lounge chairs, the Sun Siesta is ready to help you relax comfortably on the beach or by the pool.
(PICTURE 3 & PICTURE 4)
The Sun Siesta is pure simplicity. We have combined one enlarged beach towel and one inflatable face-cradle encased in fabric to minimize the moving parts and maximize the serenity.
(PICTURE 5 & PICTURE 6)
The Sun Siesta also includes a back sleeve to allow the towel to easily attach to lounge chairs and a pillow with valve technology for easy inflation and deflation.
(PICTURE 7, PICTURE 8 & PICTURE 9)
(GIF OF EASY INFLATION AND DEFLATION)
Even better, you can also take the plastic pillow out to allow for easy washing.
How will we use your money?
Manufacturing and Inventory:
We have secured two manufacturers based out of Yiwu, China. They are both vetted on Alibaba with 10 year production records and through our own hired services. They also have already produced over 1300 Sun Siestas for us in a timely and efficient manner.
Our towel manufacturer has a production capability of:
Our pillow manufacturer has a production capability of:
We plan on using a portion of the money to buy our first initial inventory.
We will be using Fulfillment by Amazon, a very reputable and efficient service. We figured that we should focus more on expansion of the business and product development while leaving shipping, product storage, and return logistics to the pros.
Fulfillment: Shipping, storage, and return services provided by a 3rd-party company.
Our team has spent the last 8 months developing a comprehensive marketing plan which leans heavily on social media and region-specific outreach programs. We will be using a portion of your money to build our brand awareness in the regions which will use our product the most such as the states of Florida, California, Arizona and Texas.
Why should you invest your money in us?
We have already sold 200 of our Sun Siestas to eager customers, validating potential interest within the market.
We have conducted market research on legions of unbiased participants and have compiled a report which will be released to you if you donate $55 or more. Our data shows that there is demand for our product on the market and has helped us further develop the Sun Siesta for future releases.
Product Release Timeline:
We are prepared to expand our selection of Sun Siestas to 15 different varieties.
We will be releasing a completely new and already prototyped product within 3 months of our hard launch.
We will be releasing 2 luxury models of the Sun Siesta as well.
We are a passionate and energetic team which works constantly with our group of advisers to better the customer experience with both our product and our company.
Besides, Zac and Andrew, the rest of the team in Miami includes:
(Video 1 - Meg Allison intro)
(Video 2 - Mike Allen intro)
Progression of Product:
The Sun Siesta has been developed with the help of informal market research over the last 2 years.
(Picture – Prototype 1)
(Picture – Prototype 2)
(Picture – Prototype 3)
(Prototype Picture 4 - Pillows)