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Center for New Cinema
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Arts et divertissements
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R&D on the future of cinematic entertainment: we explore what movies could look and feel like 10-20 years from now with continued advances in technology.
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* AIMS: We are looking for a high-quality variation on our logo to experiment with as a new icon on our website, centerfornewcinema.org. The logo currently shows a strip of film that swoops upward into a pixelated future. The pixels represent digital and computer-generated cinema.
* REQUIREMENTS: (a) We want the icon to retain the basic theme of the logo: film swooping upward into the future. // (b) The design needs to be easily adaptable to various background colors from white to black. // (c) Please include the words "Center for New Cinema" below the icon in a font and arrangement that complements the design.
* ROOM FOR CREATIVITY: (1) Although we want the icon to retain the basic theme of the logo, we are looking for more style, polish, and excitement. We want the new icon to express creativity, innovation, and the future. We want people to immediately get what it's saying, but to also think, "That's a cool icon!" // (2) The design does not need to have red in it. As you can see on our current site, the logo there does not have red. // (3) The variations can be 2D or 3D. // (4) It's up to you whether you want to retain the pixelated look to represent the future of film. That look works design-wise, which is why we like our logo, but if you'd like to explore other representations of future film, please go for it.
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