We want to design a mascot for our service, the mascot is a genie who will be used all over the website, in our ads, app, when users start filling out the property valuation questionnaire, while we are loading the results, after the results are shown, and after the user gives feedback. We need to get several drawings for the genie in several modes and actions so we can show each in a different occasion. (Genie Modes and Actions notes in Other section)
The genie is currently 13 years old, so he is young and foolish, but sometimes he is smart and accurate. We want him to be young because our service is still in beta mode, and sometimes its very accurate and other times its completely off. We think this will help people forgive the genie for his mistakes. As our service gets better we will grow the age of the genie and make him look more professional and wise. So, to help us envision his future and to help us also write a story about his childhood we will need a few shots at different ages. (Genie History/Future in Other section)
Please start by submitting your main design of the character and wait to see if I will eliminate it or keep it, I really don't want you to start working on all the Modes/Actions/History right away.
The genie color must be blue like our attached logo, and it would be great if part of the character curves is inspired by the logo to help maintain our brand with genie. You can use the attached orange color for contrast in clothing for example, etc.. These are the three colors we use in all our brand material:
Blue color: 0077b9
Orange color: ec7623
Gray color: 9b9b9b
Funny, Simple, Bold, icon like, not to many lines
- Clothing is completely up to you.
- Keep the character simple, not super detailed.
- The genie is super smart, funny, hip, and a bit foolish and reckless since he is just 13 years old.
- We don't want him to look like its a copy of the famous Aladin Genie, we want a unique genie. We attached a sample unique genie that is completely different from Aladin Genie just to help you understand.
- We attached a sample mascot drawing that shows how we expect the deliverable too look like. This is not our property, we are just using it as a sample.
The expected deliverable is the main genie character + the 3 following derivatives:
1- Genie Modes (6)
2- Genie Actions (6)
3- Genie History / Future (4)
P.S. We will most likely continue with whoever ends up winning the project for a long time, we plan to grow the age of the genie by 10 years every 6 months, so we will most likely need to revisit the illustration in the future, and we might ask for more designs also sooner than that. Of course all of this will be under a different agreement and for fees that we both agree on.
If you have questions, let me know.