• Must be two sided with design/logo on front and details on back.
• Impression: Needs to be professional BUT trendy. We create
awareness around men’s health and need to be accessible and
approachable to men 30-50 while being able to provide a high level of
professionalism to potential partners and sponsors.
• Has a masculine look and/or implies masculinity.
• Clean, sharp, alive
• Horizontal layout (no vertical cards please)
• Please take into account the feel of the card - be creative with
the texture and suggest what type of finish it will have.
Primary Blue - CMYK: 95, 77, 37, 25 (HEX: # 1F3F63)
Medium Blue - CMYK: 71, 30, 0, 0 (HEX: # 4495D1)
Light Blue - CMYK: 42, 0, 0, 0 (HEX: # 87D5F7)
Orange - CMYK: 0, 76, 93, 0 (HEX: # F2632C)
Headlines are to be set in Bebas Neue and body text in Hallmarke
Please download the zip file containing the vectors of the logos
PNGs above). You're free to use either the blue or the orange version
of the DCM.ca logo.