The goal is to combine modern clean lines with a feminine cursive or feminine feel. If a feminine font is used must be very legible.
I like an airy soft feel but with a pop of dark jewel tone colours.
The colours inspiration:
Purple: # 300528
Green accent colour: #01321f
- I am open to the designers precise colour combinations
Types of images:
Logo embedded within the name: Advanced Women’s Health
- This would be the top of the website, top of documents. See here
- I like how clear this is, in the image slider on the front page you can see how they are using the logo. This use would be similar for me.
- I would want a slightly more sophisticated feminine vibe overall
I prefer a sans serif font
Inspiration for feeling of the clinic:
I would like one version of the logo to display either an ovary or uterus in a decorative/ subtle fashion. There is a brain logo in the pinterest file that is interesting although I don’t love flowers. It can also be made into one of the letters of Advanced Women’s Health (for example the M can be a uterus with ovaries)
Please note: logos and imaging will be used for letter head, large logo signs on the wall in the clinic, for pilon signage, window signage in addition to small social media posts. Therefore should be clear and representative of the clinic in multiple different sizes.